In this talk, you will learn how to fully leverage Mailchimp’s machine-learning capability to scale your marketing efforts without having lots of staff. By enabling multiple use cases of machine learning for better audience targeting and management, Mailchimp users are able to serve their audiences more efficiently. See what machine learning is being used under the hood. Stephane Pinel is a Senior Director of Data Science at Mailchimp ✅ Connect with Stephane: https://www.linkedin.com/in/spinel/ ✅ Connect with Optimized AI Conference on LinkedIn - https://www.linkedin.com/company/oaiconference/ ✅ Connect with Optimized AI Conference on Twitter: https://x.com/southerndsc ✅ Visit Optimized AI Conference Website - https://www.oaiconference.com/