Read the abstract ➤ https://www.conf42.com/Platform_Engineering_2024_Vamsi_Srivangipuram_management_integration_datadriven Other sessions at this event ➤ https://www.conf42.com/platform2024 Support our mission ➤ https://www.conf42.com/support Join Discord ➤ https://discord.gg/mvHyZzRGaQ Chapters 0:00 intro 0:14 speaker background and experience 2:01 agenda overview 3:03 the need for offer management optimization 5:33 importance of integration in business 9:35 understanding enterprise application integration (eai) 10:54 types of application integration 15:23 best practices for implementing eai 18:15 case studies of successful eai implementation 21:08 implementation roadmap for eai 22:42 benefits of eai for offer management 24:33 conclusion and final thoughts