Search is one of the toughest problems in computer science. This talk will discuss the challenges we've gone through at Teachers Pay Teachers while adopting Elixir as our new go-to language. Adrian will discuss some problems they discovered while building out search and more specifically how they are now using Elixir to build out tools to power search analytics. OBJECTIVES This talk will point out some of the discoveries they've made while porting the search page from their old stack (PHP). He will also exemplify Elixir, as their go-to language for building out tools on the Search team and how these tools help them move faster with choosing the right decisions when it comes to search algorithm tweaks. More details here: https://codesync.global/speaker/adrian-cruz/